About Menstrual Hygiene (MH) Day

About MH Day

Poor menstrual hygiene caused by a lack of education on the issue, persisting taboos and stigma, limited access to hygienic menstrual products and poor sanitation infrastructure undermines the educational opportunities, health and overall social status of women and girls around the world. As a result, millions of women and girls are kept from reaching their full potential.

Menstrual Hygiene Day (MH Day) is a global advocacy platform that brings together the voices and actions of non-profits, government agencies, individuals, the private sector and the media to promote good menstrual hygiene management (MHM) for all women and girls. More specifically, MH Day:

  • breaks the silence, raises awareness and changes negative social norms around MHM, and
  • engages decision-makers to increase the political priority and catalyse action for MHM, at global, national and local levels.




To create a world in which every woman and girl is empowered to manage her menstruation safely, hygienically, with confidence and without shame, where no woman or girl is limited by something as natural and normal as her period.


To break the silence, raise awareness and change negative social norms surrounding MHM around the world.

To engage decision-makers at global, national and local levels to increase the political priority for MHM and catalyze action.

MH Day initiator and international secretariat

MH Day was initiated by the German non-profit WASH United in 2013. WASH United is the overall global coordinator of MH Day and acts as its international secretariat. WASH United’s role includes:

  • coordination of the MH Day partner network comprising of >500 social impact organisations,
  • overall strategy and direction for MH Day,
  • creation and dissemination of content for the annual MH Day campaign and ongoing campaigning,
  • external communication (MH Day website, social media and newsletters) and representation of MH Day (at conferences and other sector events),
  • strategic partnerships (including with the media) and fundraising, and
  • monitoring and reporting.

The MH Day activities in the countries are coordinated by local MH Day partners.

Want to learn more how MH Day generates impact for MHM?

What MH Day is about

MH Day 2018 Results

MH Day 2018 broke the records we set in 2017. Together, we managed to create even more visibility, relevance and action for MHM!

  • 503 events in 71 countries (up from 350 MH activities in 54 countries in 2017 and 180 activities in 34 countries in 2016), including educational events in schools, community rallies and concerts to raise awareness, advocacy workshops with governments, product donations and many more.
  • More than 650 articles and reports in key international and national online media and TV
  • More than 45,000 contributions and more than 700,000 interactions on social media
  • More than 130 million people reached with positive messaging about menstruation and MHM.

(Status 2.11.2018)


Download the reports from previous years here:


The National Menstrual Hygiene Day events in Tharaka Nithi County in 2014, Kwale County in 2015 and Kericho County in 2016 were co-organised by the Ministry of Health, county governments and civil society partners. These events really helped to bring together the community, civil society and the Government of Kenya on the issue of MHM and were critical to initiate a joint process of development of a national MHM policy and strategy for Kenya. More and more, the national MH Day events are also contributing to the prioritization of the MHM at the county level, with many counties now advocating for increased resources for MHM.

Beverly Mademba

Head of Programmes, WASH United Africa

MH Day helped us to get the most visibility we ever had as an organization. Glamour called us up to feature our work on MHM. That would never have happened without MH Day!

Megha Desai

President, The Desai Foundation

MH Day helped FANSA’s work on MHM in India as FANSA state chapters across India used the opportunity for concerted action to raise awareness of the issue among different sections of the population and also to engage key government decision-makers about the need for more action on the issue.

Murali Ramisetty

Regional Convenor, Freshwater Action Network South Asia (FAN-SA)