
How to use the hashtag
The hashtag #PeriodFriendlyWorld is extremely flexible and will fit into your campaign seamlessly.
Contextualize the hashtag
You are welcome to customise the hashtag, for example by adding a country or a theme such as #PeriodFriendlyIndia or #PeriodFriendlySchools
Start a conversation
You can use it to start conversations with your followers and beneficiaries. Ask a question about a #PeriodFriendlyWorld and listen. "What is your vision of a #PeriodFriendlyWorld?" "Do you think you live in a #PeriodFriendlyWorld?" "Where do you still see challenges in moving towards a #PeriodFriendlyWorld?" Get curious and open a dialogue with others.
Talk about your work
The hashtag is also a great tool for talking about your work. Mention your contribution to a #PeriodFriendlyWorld. Like: "Our contribution to a #PeriodFriendlyWorld in 2024: educating 10,000 girls in India about menstruation." or "We donated 2 million products to those in need. Because this is what it would feel like to live in a #PeriodFriendlyWorld: not having to worry about access to period products."
Combine it wit the Bracelet
You can also combine it with the Menstruation Bracelet. Just include it in your statement. "I wear the Menstruation Bracelet because I want to live in a #PeriodFriendlyWorld." "With the Menstruation Bracelet we break the silence around menstruation. This way, we get one step closer to a #PeriodFriendlyWorld."
#MHDay2025
#PeriodFriendlyWorld is a powerful hashtag. But please make sure to add #MHDay2025 as well. It is relevant to be considered in the data. Let's make the numbers add up!
MH Day is in mission mode
Instead of annual themes, the Menstrual Hygiene Day movement now unites behind one long-term mission: Together for a #PeriodFriendlyWorld.
This powerful broad mission statement helps us to focus on our common goal and enables everyone in our diverse movement to contribute in their own way. It underscores our joint belief that – yes – a period friendly world is possible within our generation and emphasizes our joint commitment to work together to make it happen.